STITCHED UP HEART's official music video for the song "Warrior", directed by Ron Thunderwood and STITCHED UP HEART frontwoman Alecia "Mixi" Demner, can be seen below. The track is taken from the band's forthcoming full-length sophomore album "Darkness", due out on March 13 via Another Century.
"I'm really excited about this video because I was able to come up with almost the entire creative vision for it," said Demner. "From wardrobe, makeup, to cinematography. We wanted to go for a visual aesthetic similar to the movie 300. The director, Ron Underwood, went above and beyond taking every idea I had and making it more than I ever dreamed it to be! I'm very happy with the end result."
"Darkness" will feature previously released tracks such as "Lost" (featuring a guest appearance by Sully Erna of GODSMACK), "Bones", "Darkness", "Warrior", "Problems", "Crooked Halo", "Dead Roses" and "This Skin". The upcoming full-length album was produced by FROM FIRST TO LAST singer/guitarist Matt Good (producer of ASKING ALEXANDRIA and HOLLYWOOD UNDEAD).
Fans can grab "Darkness" on CD and vinyl along with merchandise bundles exclusively at CenturyMedia.store, including a "Darkness" t-shirt, logo pullover hoodie, logo beanie, and signed "Darkness" lithograph posters (limited to 200).
Demner told Live Metal about STITCHED UP HEART's decision to release one new song every few weeks until "Darkness" arrives: "The way that music is these days, you give people an album, and then they play that album for a month, and then they're done and they've moved on to the next whatever's new. But if you give them the whole album, you've spent, 30, 60, 100 grand — however much the producer is, however much everybody negotiated the price, blah blah blah; it costs a lot of money. You give them everything you've got, and you're, like, 'All right, well, I've got nothing new for a while.' I figured — and the powers that be had brought this to my attention — let's do a song at a time and see what happens and keep things going and moving along."
She continued: "Not too many rock bands have really tried that. I believe that music will start going into that, where people release smaller segments or just one song at a time, because the way people’s attention span is. You give people a whole album, and then it's done and moved on. Now, we still have a whole album. If we had released it already, then you guys would already have it and that's it. But this also is cool because it separates every song that we release individually. They all get their own lyric video, instead of that one song on the album that you all forget about. They all get their own moment."
STITCHED UP HEART recently completed a North American tour with STEEL PANTHER.