"The Burning Red", the third album by the San Francisco Bay Area metal band MACHINE HEAD, was certified silver by the BPI (British Phonographic Industry) on February 25, 2011 for sales in excess of 60,000 copies in the United Kingdom.
Released in 1999, "The Burning Red" included the singles "From This Day" and "Silver". The band chose the CD title, and particularly the color red, as a metaphor for the music on the album. "Typically, the color red represents a lot of things, like blood, death, and on the other side, it can represent like love and beauty and lust," former MACHINE HEAD guitarist Ahrue Luster said in an interview that was published shortly after the LP's release. "We thought that this record had a lot of contrast to it because it has things that are really heavy going into things that are really beautiful and melodic. The color red is like a metaphor for the record. 'The burning red' just means that it is just that intensified."
MACHINE HEAD's work on the album did not go unnoticed by the press. Don Kaye wrote in Metal Edge, "On 'The Burning Red', the band seems to have found the perfect balance of musicality, aggression, experimentation, and songcraft, melding an abundance of styles into a seamless whole that is MACHINE HEAD's heaviest, yet most accessible, work to date."
"I think that on this one, we went for it a lot harder and didn't hold anything back," MACHINE HEAD guitarist/vocalist Robb Flynn told Blistering.com. "We tried to challenge ourselves and tried to go places that we hadn't been and other places that other bands were not going."
MACHINE HEAD last year begun writing and demoing material for the band's new studio album, which the group hopes to officially start recording in April.
In a recent issue of Metal Hammer magazine, Flynn stated about the progress of the songwriting sessions for MACHINE HEAD's follow-up to 2007's "The Blackening", "So far we have two songs done, 'This Is The End' and 'Who We Are'. We have a third getting there, and six or seven jams that aren't songs yet.
"It's too early to see what direction it's headed, but the two that are done are anthemic, riff-tastic, and have an epic, neo-classical kind of vibe. Lyrically, songs are angry but about struggle.
"Don't expect 'The Blackening 2'; we're moving forward."
MACHINE HEAD's new album is tentatively due late 2011 via Roadrunner Records.